First Stage Introduction For Your Business - 1113 Words

First stage: Introduction to your business Introducing your business to potential investors is one of the most daunting tasks you must do. But if you prepare well and learn the secrets of the pitch, you don’t need to worry about failing. Not all the investor you pitch to will be interested in your business, but this isn’t always down to you failing the pitch. When you are creating the first connection with investors, it’s crucial to keep it simple, informative and captivating. The key documentation you want to send the investor include: †¢ The elevator pitch †¢ The business plan Sending an elevator pitch First, you must generate the first connection. Whilst it’s always a good idea to meet potential investors face-to-face, you’ll most likely contact them via e-mail at the start. Instead of typing whatever comes to mind to your e-mail, you should always try to approach the e-mail through the idea of the elevator pitch. An elevator pitch is your chance to present the business and the opportunities it has for the investor in a short amount of time. The name quite simply means you only have enough time for the elevator to move from one floor to the other. If you can’t spark the interest and imagination of the investor in a few seconds, you probably won’t manage to do it in an hour either. What components are required for a good elevator pitch? Your pitch should always focus on the following components, which are neatly discussed in an appropriate order: †¢ A short andShow MoreRelatedManagement and Business Plan1523 Words   |  7 Pagesconcepts to a professional business application. | | Guidelines for All Papers | | * This project is completed in three stages. * The first two assignments (Stages I and II of the project) are worth 100 points each. * The final project (Stage III) is worth 270 points. * Stage I is due Week 2. * Stage II is due Week 5. * Stage III, the Final Project, is due Week 7. * Theory:  There should be theory provided throughout all stages of this business plan to substantiateRead MoreThe Relationship between Differentiation and Positioning of Products or Services849 Words   |  3 Pagesor services Product or service differentiation is the state of your business products and service standing out with uniqueness as compared with other competitors on the same market, while product and service positioning is the product delivery to the consumer. 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